Changes within the health industry force companies to rethink their plans and offerings. As the competitive landscape grows more heated and complex, success will go hand in hand with business resilience and future-oriented strategies.
In the coming years, winning approaches will rely on digital ecosystems and data-enabled solutions along the patient journey. They are crucial to unlocking new business opportunities and revenue streams, and helping different parts of the value chain collaborate and support each other.
Key insights
Data and ecosystems are the future of healthcare
Shifting customer expectations, competition from big tech players and startups as well as a changing regulatory environment are driving the need for rapid transformation in the healthcare market. Digital ecosystems and data-driven services will help the healthcare industry build new revenue streams and connect different actors in collaboration for mutual benefit – and the benefit of the patient.
Our three-step formula to building winning digital healthcare services
The fast-changing operational environment in the healthcare and pharmaceutical industry offers huge opportunities for early adopters. To deliver digital health services successfully, companies need to focus on their customers, use data to understand patient patterns and build on valuable partnerships.
How to heal the supply chain issues within healthcare
Digitalisation and optimisation of internal processes help companies to reduce costs and improve efficiency. Key efforts in a cost saving strategy lie within supply chain and procurement - a more integrated and centralised supply chain will result in great savings and better purchasing decisions. Read on to learn how to achieve greater standardisation and efficiency within the field of healthcare.
Why the future of medtech depends on world-class digital services
Rapid advances in sensor and network technologies allow hardware manufacturers to continuously create better equipment. But at the same time, user needs and expectations are changing. To bridge the gap between hardware and customer needs, we have to embrace digital services.
Reference case
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Terveystalo
New mobile services are reshaping the business of Terveystalo, Finland’s leading healthcare provider
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8fit
Deeper user insights for the intensely data-driven fitness start-up 8fit
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Momo
Momo the Robot helping autistic children with sign language - a Chilicorn Fund Experiment
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The Medicine Radar
Open web service discovering connections between drugs, symptoms and dosages as they appear in online discussion forum data
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Plan International
Data-based universal birth registration for children in developing countries
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Orion Pharma
Omnichannel customer experience strategy for Orion Pharma by Columbia Road
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Get in touch
Gianni Cardone
Design Director
+49 176 1101 7739
gianni.cardone@futurice.com
Jessica Nehuis
Innovation Director
+49 171 152 5462
jessica.nehuis@futurice.com
Anastasia Tolmatsch
Innovation & Business Development Manager
+49 151 2825 8046
anastasia.tolmatsch@futurice.com
Anniina Lehtinen
Business Director
+358 50 400 1536
anniina.lehtinen@futurice.com
Sven-Anwar Bibi
Principal Designer
+49 15159097410
sven-anwar.bibi@futurice.com
Claes Kaarni
Head of Business Development, Stockholm
+46 73 250 73 71
claes.kaarni@futurice.com
